Author Interviews, Blog, Children's Book Blog

Author Interview: Lindsay Payne, Children’s/Fiction/Non-fiction

Lindsay Payne is the author of Children’s picture books and chapter books, non-fiction, and fiction which is her favorite to write.

Red Shoes & Wine is published, 99 Red Balloons is in the editing phase and will hopefully be available on Amazon end of February 2022, and she will commence writing The Red Butterfly in February 2022. Her most recent publication is Granny Clampet’s Cupcakes.

From Planning to Published

When did you start writing and why?

Author:     I wrote my first book in 2006 – Bags of Trouble for Valeskia Maleskia – about a beautiful fish trapped in a plastic bag in the ocean. I realized there was a message and moral I wanted to write about and so began the journey of writing children’s books – each with a moral, intertwined between the pages.

How long did it take you to finish your first book?

Author:      It took me three weeks to write Bags of Trouble

Has your publishing timeframe improved at all since your first publication?

Author:      Yes definitely.

Are you indie, traditional, hybrid, or vanity, and why?

Author:      I’m an indie author, purely because it was very difficult to find a literary agent who was willing to give me a chance. I spent years trying to go the traditional route and it was only around five years ago, I found the indie route and it’s been a fabulous ride.

How did you determine your target audience?

Author:    I’m still working on that! My children’s books generally sell through word of mouth and through mums scrolling through Facebook or Instagram. 

What is your publishing process?

Author:   I publish through KDP on Amazon.

What platforms do you use to publish your works?

Author:      I currently publish on Amazon only, but market on Facebook, Instagram and have just started the Tik Tok journey.

How do you get critiques, betas, feedback, and edits?

Author:      I ask close friends if they will read my first draft for me and provide honest, unbiased feedback. I met my editor through a Facebook group last year and he’s now become a good friend and my editor which I’m truly grateful for.


Do you have a platform? What does it consist of?

Author:      I use Facebook mainly and have three pages I bounce between, my personal page, my children’s book page and my adult book page. I’m not as active on Instagram, as I am still learning the ropes and have just started using Tik Tok.

What is your launch plan for your works?

Author:   I don’t have a solid plan. What I currently do is publish on Amazon and then will write a blurb about that particular book with the cover image. Once the book is available on Amazon, I then post the links on Facebook, Instagram and Tik Tok.  

How do you get reviews for your books?

Author:     Once my second last edit is back, I will then post on FB that I’m looking for new beta readers. When sending the book to them, I ask that once they’ve finished reading it, would they be happy to write a review.

How do you promote your content?

Author:      Usually a blurb on Facebook or Instagram. I’ve tried FB Ads, but I haven’t been too successful with that. I think it’s all to do with target market and I’m still working my way around research on how to be more precise.

What do you think is the most critical marketing component or tactic for becoming successful?

Author:      I think “soft marketing” is definitely the best approach. One also has to be very mindful of how to self-promote – something I truly battle with.

How do you define success as an author?

Author:  When an author is being mentioned among other authors, then you know that your name is getting out there. Not only are we our own worst critics, but our fellow authors can be too, so if you are being discussed among fellow colleagues for all the right reasons, then you generally should be “good to go!”   

About Your Work

What type of content do you write and why? Fiction Novels? Poems? Songs? Screenplays? Short Stories? Epic?

Author:      Moral based children’s books – which have stemmed from my swimming coaching career since the age of twenty. More recently, I’ve dived into thriller-based novels and at this stage of my life, this is where I’m happiest writing.

What genres and subgenres do you write in?

Author:     Children’s picture and chapter books, non-fiction and fiction.

What is your author brand (genre, mood, image, theme, message, etc)? How did you decide on it?

Author:   My children’s book illustrator, has found her own style with creating the images for all my children’s books and this branding seems to be working well. She has a very keen eye for detail and is very perceptive to the precise images I’m trying to portray.  I had been searching for an illustrator for quite a while, because I literally can’t draw to save my life, and within a few days Meg had produced the image for “When A Stranger Says Hello” a little book for children about stranger danger.

Sally has a wonderful life and special friends. Her best friend is Tessa who lives next door. They have been friends with each other since they first met at nursery school five years ago. Now they are in primary school in the third grade.

The besties love school and seeing each other every day. Both girls are very good readers and often come first and second in the class for their beautiful essays. Their stories are filled with adventure and excitement and Sally in particular, thrives on adventure.

The one thing Sally struggles with is swimming. She is not a very strong swimmer and feels embarrassed about this, until one day she has no choice but to swim.

Follow Sally on her lifesaving, life changing adventure.

How many works have you published?

Author:      I’ve written thirty-one children’s books, two non-fiction books and have just completed the second book in a trilogy series.

Can you tell us a bit about your most recent publication?

Author:      Granny Clampet’s Cupcakes was inspired by an aunt who lives in the UK. She’s a lady everyone loves and a grandmother to eight children. She’s led a very interesting, incredible life and is someone you can have a jolly good chat with. She can talk to anyone, no matter your background or age and so, with this in mind, the idea came to me one day where I thought about how we can’t be good at everything, but as long as we are a good person.

Granny Clampet lives in a cottage on the outskirts of a lovely village called Wiltshire. She has a wonderful life playing golf once a week, bridge twice a week, Scottish dancing every weekend and attending book club once a month.

She’s a terrible baker and this is all tested one day when she’s asked to bake something for the local Wiltshire Community Fundraiser. A whole lot of chaos arises in her kitchen, which creates a chain of remarkable events.

Name some common elements in your writing: villains, magic, red-herring twists, the unfortunate ensign, mysterious phenomena, asyndeton, sentence fragments etc.

Author:      I always try to introduce some sort of villain element into every book I write, taking every opportunity I can, to add in red-herrings and twists and turns, especially in my thriller books.

What was your first goal when you started your journey to becoming an author? Has that changed?

Author:      I’ve always had a love of writing and seeing words formulate into a sentence and then into a paragraph and a page. My love for writing and the bug that bit, has not changed. I had no goal in mind five years ago when I first self-published, I just wanted to write and that has not changed.

Do you have other supporting services like a podcast, blog, webinars, courses, video channel?

Author:   I have a website, a Facebook page for my children’s books and adult books, an Instagram page and have just started on the Tik Tok journey.   As far as finding the support, I certainly have on all the services you mention, which have been the greatest help.

What do you want your readers to get out of your works?

Author:    I aspire to move people when they read my books, to have some emotional attachment to all the stories and characters. 

What part of the author process are you working on or studying most now?

Author:      Marketing is not my strong point, as I really struggle to self-promote, preferring the softer marketing version. So currently, I’m reading up on all sorts of techniques and tricks required to market.

What has been your favorite part of the writing and querying or publishing process?

Author:    I still get an absolute thrill with the start of any book. I love forming the characters, sprinkling them with idiosyncancies that will help connect the reader to the character. I thoroughly enjoy the research that goes into my thriller novels, because this process ignites the beginning of the storyline, plots and subplots and I still get a kick, every single time with the publishing process — as my manuscript is being uploaded, the sense of achievement is a buzz.

Do you recommend any programs, courses, or websites?

Author:      I would highly recommend Mark Dawson’s – Ad’s for Authors and Joanne Penn – The Creative Penn – both on You Tube. There is an endless supply of information, tips from experienced authors.

Which authors write similar books to yours? How did you find them?

Author:      I read my first James Patterson book, Kiss the Girls, when I was twenty-two and then soon afterwards, discovered Postmortem by Patricia Cornwell, while browsing in a book store one day. My thrillers are inspired by the writing style of these two authors.

Have you always read in the genre you wanted to write in? Do you think that’s made it easier or harder to create new stories?

Author:      Yes, I’ve always written in the genre I read, which has definitely made it easier when creating stories. I love reading crime fiction, immersing myself in the story for days.

What is your writing process, from idea to polished work? Pantster? Plotter? How long does that typically take you?

Author:      I stick to a good ole word doc. My budget was very limited when I started on the indie writing path and so I couldn’t afford any specialized app that could help with the process. I’ve become so used to a word document, that I still use it today.

Regarding writing children’s books, I fall back on life lessons that I’ve learnt along the way through various people I’ve met. A moral will form in my mind and then I begin to work out how I can tell the story through a child’s eyes and remain on their level. It usually takes me a week to create and finish a very rough first draft.

With the non-fiction books I’ve written, the first one took me three days to write and a month to proofread and edit. It was easy enough to do, because it was a personal story. The second non-fiction book I wrote, took about two months to complete.

My first thriller in the “Red” series, Red Shoes & Wine – The Sex Traffickers, took me exactly two months to write and two months to edit. I’ve just completed my second book in the “Red” series, 99 Red Balloons – The Organ Traffickers, took me just under three months to complete and is currently in the editing phase. My third book in the “Red” trilogy series, The Red Butterfly – The Drug Traffickers, is yet to be written. I hope to start writing this one in mid Feb 2022 and plan to take my time nurturing it and filling in all the scenarios of crime situations that I’ve been storing away for years.

I use a separate word doc for plotting, sub plot formation and chapters. It’s a fast-track technique that I use to keep referring back to interchanging characters as well as keeping an eye on specific details that need to be remembered and are crucial to the unfolding chain of events.

Where do you network most with other writers, authors, and creative types? LinkedIn? Wattpad? Twitter? Facebook? Somewhere else?

Author:     I’ve joined three major groups on Facebook, which has been paramount in learning as much as I can from fellow author’s and entrepreneurs. They are three very dynamic groups and all unique in what they offer. I’ve started to push myself out of my comfort zone and am networking in a more proactive way.

Do you sprint-write like a starving cheetah, or are you a totally chill turtle writer? Somewhere in between?


Author:   Regarding my thriller novels, I’m a sprint-write, high on the writing drug maniac!! I sleep, eat, breathe my characters and the moment a new sub-plot is forming on the tail end of the one in front, I become manic. This demon writing possessed form that overcomes me, is probably not the most therapeutic enhancing but I thrive on the adrenalin!   


What has been the hardest thing to overcome on your journey to authorship?

Author:    Overcoming my deep fears of self-doubt regarding my writing. Once I jumped that hurdle, it’s made life a whole lot easier.   

How has the writing and querying or publishing process affected you emotionally? Do you have any tips for budding writers?

Author:      I think I can speak on behalf of most authors when I say, that writing is deeply personal. It’s a very fine balance between not taking anything too personally if someone is giving sound advice and feedback and letting the hard knocks wash over you. Follow your heart and instincts when it comes to your words and storyline. No-one else will have a story like yours, so write with confidence and it will show in the end product. Try to always remain humble, for we never stop learning and growing. 

Do you have any tips or recommendations for those who want to go the final step and become authors?

Author:      Just take the leap of faith. I always advise that even writing that first word, will then lead into a sentence, into a paragraph and into a book, you just have to start somewhere.

If you could do it all over again, what would you change?

Author:      I actually wouldn’t change one thing, because all the challenges have helped to shape my writing, ensuring I strive for a higher standard of quality and excellence.

Are you a driven & self-advocating author, a gun-shy promoter, or a total marketing procrastinator?

Author:      I think initially I fell into the gun-shy promoter category, but am now slowly turning the corner into a driven and self-advocating author. I’ve had to push through that barrier of self-doubt and blaze forwards.

How do you keep yourself motivated?

Author:    The storyline of all my books keeps me motivated. As I finish one story, I’m already thinking of the next one. My fingers are never far from the keyboard, so I’m very grateful that I can remain motivated.  I also try and swim at least four times a week which helps my mind to remain healthy and focused and a lot of plots come to me when I’m blowing bubbles.

How do you combat writer’s block?

Author:     This is one of the writing hurdles that so far, I’ve been very lucky not to battle with! There are too many thoughts racing through my mind at any one time. It’s a very busy place in there! LOL!

What literary/writer-based term did you not know when you started that has become important and relevant to you?

Author:      Up until September 2021, I had absolutely no idea what formatting really meant. I would just write away happily, completely clueless that I was creating all these unnecessary tabs and gaps in my document. I learnt the hard way and had to redo a two-hundred-page book which took me nearly a month to complete. It was tedious, pain staking work, so I’ve learnt so much from that mistake and I’m never doing that again!

How did your family and friends react to your writing? Was it what you expected from them?

Author:    The reactions have been a mixed bag. Some very helpful hints and tips have come through from family and friends and some not so helpful hints and tips have come through from family and friends.

What assumptions about writers and authors do you think are myths?

Author:     I think one assumption that is a myth is that authors wile away their days languishing in comfy chairs and writing when they feel like it, the rest of the time taking leisurely naps! Or taking trips to the coast or woodlands so that they can glean inspiration from these locations! There’s nothing further from the truth.  Most authors I know, are getting by on the sniff of an oil rag and so they need to rely on their imagination to whisk a reader off to an exotic place, all created from a single idea from their mind.

Fun Stuff

What do you listen to while you write?

Author:      Usually the generator powering away in the background! LOL! Living in Zambia the power cuts we have at the moment are immense. If the power is on, I prefer a quiet space in which to write.

Is there a fun word or group of terms you like to put into your writing?

Author:      Because I was born and brought up in Zimbabwe, I have a heap of phrases and sayings that are often in my conversations and I have to be so mindful of this when I’m writing a book in American English. Some of the words I use often are, “Eish” (Wow), “Hobos” (Heaps), “Brekky” (Breakfast), “Muti” (Medicine), “Chisa” (Hot), “Shamwari” (Friend), “Mampara” (Naughty), “Chingwa” (Bread), “Arvie” (Afternoon).

Where do you write your stories? A tiny office? A loft? The kitchen table? In the bushes while you secretly people-watch like a total creeper? Or a warm café with mocha in hand and feet up on an ottoman?

Author:      I have the cutest, tiniest office with no windows. It’s my sanctuary and the place I feel safest and where all my writing and scrawling’s are created. The climate in Zambia can be scorching in summer and so, instead of finding another room in which to write, I just move the fan closer to me and continue writing away. I have such a connection to this space and feel emotionally at peace here.

What book are you reading at the moment?

Author:    The Store, by James Patterson.   

How do you try to “break the mold” and be unique?

Author:      That’s a tough one. I think we all just need to be confident in our writing ability and that in itself will set you apart – my theory that no-one else will have the same story or book as you is important to remember, so that you don’t become overwhelmed by self-doubt.

What have you learned about yourself from the writing and/or authorship process?

Author:   I’m determined, focused and motivated when it comes to writing and I’ve learnt to dig deep and follow my instincts with certain techniques and writing styles.  

What is your favorite writing snack and drink?

Author:      Coffee and anything crunchy – the crunchy snacks certainly seem to help with forming  sub-plots!

Do you have a writing companion?

Author:   I have two cats, Toby & Cosmo, and two dogs, Shilo and Nala. They all seem to take it in turns to sit with me, although my pointer Shilo, is always by my side when I write. She brings me such comfort and a relaxed aura.  

What’s the best piece of advice you’ve ever been given?

Author:  Take one second at a time and then one minute. Don’t do tomorrow, before you’ve completed today and live in the moment!   

How can readers follow you and learn more about your books?

You can find me on Facebook @ Lindsay Payne Children’s Books & L. D. Payne Books, and my handle on Instagram and Tik Tok is @lindsaypaynebooks. My website is:

Look forward to connecting with you all!

You can also find Lindsay Payne on Amazon.

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